Milan Guide 2025 • Interview
What is the role of a cultural institution during design weeks?
What
is
the
role
of
a
cultural
institution
during
design
weeks?
In 2019, 370,000 design professionals and 25,000 members of the public visited Milan Design Week. Post-pandemic, these numbers seem to be back. But should we be celebrating? Or do we need to consciously reframe how design weeks are socially positioned?
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